Social Media Bootcamp for Otolaryngologists: A Hands-on How-to Workshop

Sunday, October 18, 2026

3:30 PM - 4:30 PM PT

Location: OTO EXPO, Simulation Center 2

Lead Instructor(s)

Noor-E-Seher Ali, MD

Assistant Professor, Comprehensive Otolaryngology
Carle Health
Springfield, IL, United States

Faculty(s)

Inna A. Husain, MD

Medical Director of Laryngology
Powers Health
Chicago, IL, United States
AS

Autefeh Sajjadi, MD, MS

Facial Plastics Reconstructive Surgery Fellow
University of California, San Francisco, United States
Grace Claire Baisden, MD

Resident
Walter Reed
Chevy Chase, MD, United States

This 60-minute interactive workshop is designed for otolaryngologists interested in engaging on social media who are unsure how to get started or how to use platforms effectively in a professional context. The session will begin with a brief overview addressing goal setting, platform selection, professionalism, and HIPAA considerations. Participants will rotate through small-group, expert-led stations focused on social media platforms such as TikTok, Instagram, and X, along with content creation tools like CapCut and Canva. Attendees will use their personal devices to engage in platform navigation and content creation with faculty guidance. The session concludes with a brief wrap-up and shared resources to support continued learning.

Learning Objectives:

Select appropriate social media platforms based on their professional goals and target audience.
Create basic, platform-specific content using personal devices and readily available tools.
Apply best practices for professionalism, patient privacy, and ethical social media engagement.